Classmate's Research Presentation

Jongkyung's presentation was about the impact of new media in Korea. I really liked his presentation because it contained very informative material regarding new media's effects in Korea. He started off his presentation by giving us an overall idea of the usage of new media in his country. He then went in depth about his topic, by talking about the various environments new media has had an impact in Korea. First he talked about new media in marketing, how new media has increased revenue numbers in that field. Next, he talked about how even the government is using new media to communicate with people and hear their opinions. Universities in Korea are now using new media as a tool to teach students. Jongkyung talked about cyber universities and how they have been increasing throughout the years. New media has also impacted the world of communication in Korea. In his presentation, Jongkyung also talked about Korea's public safety in the cyber world, more specifically about "Netian", a website that protects people from cyber crime. Lastly, Jongkyung brought up the negative effects new media brought to Korea, which regarded to lack of Internet restrictions among children and the violation of copyrighted material. Overall, I thought his presentation was interesting. He touched on the different ways new media has affected certain areas. He was able to give us specific statistics and examples of websites Korean people actually use. I also liked the fact that he provided us with the negative impacts this phenomenon has had in his country. 

My Term Research Project

For my term research project, I decided to talk about the role of new media in the process of self-promotion. In the beginning of my presentation I gave a quick definition of the term self-promotion, which is simply the promotion of oneself. I also mentioned the traditional ways people usually promoted themselves without new media as a tool. I then introduced the definition of new marketing, which mainly involves the use of the Internet. I spoke about various reasons why online self-promotion has become more popular among musicians, actors, writers, etc. My presentation also included more specific information on these groups of people, like where they promote themselves, how they do it, why they do it online, and which tools they use for self-promotion. I was also able to include information about a website dedicated to tricks and tips for self-promotion. Lastly, I wrapped up my research project with a quick comparison of off-line and online self-promotion.